Differentiation | Business Strategy

All good marketers know that a competitive analysis is a key underpinning to developing a sound practice strategy. Some ...

Virtual no-touch eyewear dispensing, an adaptation necessitated by COVID regulations, has staying power for multi-pair ...

Jackie Joachim, COO of ROI Corporation, opines on the reasons acquisition money and commercial professionalism in ...

The technology to measure and improve an athlete’s visual perception and on-field performance has never been better. ...

The optometry world is changing dramatically, especially with the increase in competitors. It is essential for ...

When a business sells, a new owner brings new policies, procedures and an ownership style that might not suit some ...