About VuePoint IDS Inc.

VuePoint IDS provides marketing and media services to the Eye Care industry.

Print and Digital Publication Group:

  • OPTIK Magazine is a leading B2B print/digital magazine distributed to Canadian Eye Care Professionals at nearly 6000 locations coast to coast.
  • OptikINFO and OptikXTRA e-newsletters reaching over 4,000 ECPs on a weekly basis, for “need to know” industry information.
  • OptikNOW.ca is our main website covering a wide array of topics in eyewear and eye care relevant to Canadian eye care professionals. Published in English and French.
  • Eye Care Business Canada / NextGen OD is a digital resource whose mission is to help eye professionals learn, engage, and succeed in whatever practice modes they consider and choose.
  • CRO (Clinical & Refractive Optometry) Journal is a peer reviewed publication offering a wide array of articles of interest to primary eye care doctors.
  • IMAGINEM magazine is an internationl eyewear fashion magazine published in 5 languages: English, French, Italian, Spanish and German,

Industry Services: 

  • CRO Online CE provides COPE-accredited courses which can be taken online for CE credits at www.crojournal.com. Courses are derived from articles in CRO Journal and other bona fide publications.
  • OptikConEd.com provided accredited CE services to Canadian Opticians.
  • Targeted communications services for industry players who need to reach Canadian ECPs via banner advertising, email and other print and/or digital media.
  • Employment services through Eyeployment.com
  • Marketing Research Services, are provides as syndicated or custom projects to industry.
  • Classified Ad Services for practices looking to acquire new talent, buy or sell a practice, seek or sell equipment and/or services are available to Canadian Eye Care Professionals.
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