OD Practice Strategy Series launches on June 24 with Dr. Alexa Hecht’s COPE-qualified course, "Social Media as Patient ...
Digital Marketing
Business Series Launches with Free COPE Course on Social Media
Why Online Practice Visibility Matters More Than Ever
AI is not just changing how patients search. It is changing what shows up and what they actually see. Online Practice ...
📈 What Patients Are Really Asking Online About Contact Lenses—And Why It Matters for Your Practice
New insights from the Contact Lens Institute reveal key digital behaviours that can help eye care professionals improve ...
The Importance of Social Media
Social media by itself is not enough to drive growth but social platforms can help you connect with your patients, ...
Targeting – The Key to Marketing Spend Efficiency
The foundation for a successful marketing approach, regardless if the tactics are conventional or digital, is ...
New Virtual Try-On Solution To Accelerate Digital Transformation
Belgium- Australian connection enhances web-based Virtual Try On solution for Optical retailers. Online demonstration ...
About Eye Care Canada Business & NextGen OD
Eye Care Business Canada & NextGen OD are dedicated to the success of Canadian Eye Care Professionals. The website and our social media networks provide valuable resources and information to help guide your professional career outside of the clinical domain. (We have other resources for that!). We hope you enjoy browsing through nearly 1000 blog posts, classified ads, Insights from leading Canadian professional influencers and our Eyes Wide Open Podcast.
Get notifications of new content and special offers from Eye Care Business Canada & NextGen OD by signing up for our newsletter.
Sponsors
