The Importance of Social Media

Social media by itself is not enough to drive growth but social platforms can help you connect with your patients, ...

 

Forging the Optical Industry’s Path to the Metaverse

What is this metaverse all about? The Optical Metaverse partners with BREATHE! Convention to help bring the optical ...

 

Targeting – The Key to Marketing Spend Efficiency

The foundation for a successful marketing approach, regardless if the tactics are conventional or digital, is ...

 

New Virtual Try-On Solution To Accelerate Digital Transformation

Belgium- Australian connection enhances web-based Virtual Try On solution for Optical retailers. Online demonstration ...

 

5 Reasons You Need Google Reviews

An eye care practice or optical store is not much different than other local businesses when it comes to online ...

 

Is Virtual Dispensing a Possibility for Your Practice?

Virtual no-touch eyewear dispensing, an adaptation necessitated by COVID regulations, has staying power for multi-pair ...

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