Practice

Canada-based OTTO optics ups their game in the US with strategic partnership and offers free platform access to all ...

Article by Dr. Mark Shaeffer, OD, FAAO: New survey data shows strong patient interest in dual wear and highlights ...

With year-end approaching, it’s time to make smart moves to reduce your 2025 tax bill. Dr. Roxanne Arnal, CFP, explores ...

Replace sales pressure with a consultative optician approach. In this Revenue RX episode, Joe shows how knowledge, ...

Understand how optical industry tariffs impact costs, margins, and patient behavior—and get practical sourcing, ...

Learn how to raise your optical dispensary conversion rate with practical external and internal levers—marketing, ...